B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
70%
70% -- average percentage viewed for YouTube Shorts (2026)
An average percentage viewed (AVP) of 70% and above is expected for YouTube Shorts in 2026.
- 70% and above is an expected benchmark threshold rather than a measured platform average
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Polar Bears
Primary
Tier B
https://www.thepolarbears.co.uk/insights/youtube-seo-aeo-geo-in-2026-what-actually-works-now ↗
Source Article
YouTube SEO, AEO & GEO in 2026: What Actually Works
YouTube SEO, AEO & GEO in 2026: What Actually Works Now
YouTube SEO, AEO & GEO in 2026
In 2026, ranking on YouTube means optimising for three layers, not one. Traditional SEO gets you found in YouTube and Google search. AEO (Answer Engine Optimisation) wins zero-click citations from ChatGPT, Perplex…
Original Research
The Polar Bears
· Original study ↗
Methodology
Benchmark threshold for Shorts.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
YouTube Shorts: 70% average percentage viewed. Source: The Polar Bears (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/youtube-shorts-avp-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/youtube-shorts-avp-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- average percentage viewed for YouTube Shorts<br><small>Source: The Polar Bears (2026) · <a href="https://lighthousedata.io/data/youtube-shorts-avp-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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