B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
81%
81% -- internet user penetration for YouTube (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Statista
Primary
Tier C
https://www.thepolarbears.co.uk/insights/what-benefits-can-advertisers-gain-from-using-youtube ↗
Source Article
What Benefits Can Advertisers Gain From Using Youtube?
What Benefits Can Advertisers Gain From Using Youtube?
Why Advertisers Should Use YouTube to Promote Their Products & Services
With over 2 billion monthly active users, YouTube is one of the largest video-sharing platforms in the world. It provides advertisers with a powerful opportunity to promote …
Original Research
Statista
· Original study ↗
Methodology
Statista figure cited in article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
YouTube: 81% internet user penetration. Source: Statista (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/youtube-internet-users-penetration
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<blockquote cite="https://lighthousedata.io/data/youtube-internet-users-penetration" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- internet user penetration for YouTube<br><small>Source: Statista (2025) · <a href="https://lighthousedata.io/data/youtube-internet-users-penetration" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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