B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

18%

18% -- share of marketers recommending friday for YouTube (2025)

2025  · n=1,000  · HubSpot

18% of surveyed marketers encourage brands to share content on YouTube on Friday.

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Attribution: HubSpot View source
Lighthouse Research Team
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Source verified Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2025
Entity
YouTube
Sample Size
1,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://optimal.to/best-times-to-post-on-social-media-today/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Social networks play an important role in promoting brands and interacting with customers. A quality content strategy will help your brand reach its goals effectively. However, it’s not just about creating content, it’s also about choosing the right time frame to post on social networks, which is eq…
Original Research
HubSpot · Original study ↗

HubSpot marketer survey, cited by Optimal

Methodology documented
Industrymarketing
Plain Text
YouTube: 18% share of marketers recommending friday. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/youtube-friday-posting-18pct
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<blockquote cite="https://lighthousedata.io/data/youtube-friday-posting-18pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- share of marketers recommending friday for YouTube<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/youtube-friday-posting-18pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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