B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

72%

72% -- purchasing influence of personal social environmental factors for younger consumers (2025)

Name: Purchasing Influence Of Personal Social Environmental Factors Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-26

2025 · stmagency.co.uk

72% of younger consumers say personal, social, and environmental factors influence their purchasing decisions.

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Attribution: stmagency.co.uk View source

Lighthouse Research Team

Last verified: 2026-09-26 · How we verify data →

Source verified Evidence graded

Value

72%

Unit

Percentage

Data Vintage

2025

Entity

younger consumers

Geography

EMEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

stmagency.co.uk Primary Tier C

https://www.stmagency.co.uk/thought-leadership/clarks-shein-a-bold-move-or-a-brand-identity-crunch ↗

Confidence: 23/100 Vintage: 2025 Channel: Deep Crawl

Source Article

Clarks + Shein: A Bold Move or a Brand Identity Crunch?

Clarks + Shein: A Bold Move or a Brand Identity Crunch? If you caught the headlines late last year, you might have raised an eyebrow at the news: legendary British footwear brand Clarks is now available on Shein. Yep - the same Shein that’s become shorthand for ultra-fast fashion, lightning-quick tr…

Original Research

stmagency.co.uk · Original study ↗

Methodology

Survey finding cited without named original source

Methodology documented

Segmentation

IndustryRetail RegionEMEA

Cite this stat

Plain Text

younger consumers: 72% purchasing influence of personal social environmental factors. Source: stmagency.co.uk (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/younger-consumers-values-purchase-influence-72

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<blockquote cite="https://lighthousedata.io/data/younger-consumers-values-purchase-influence-72" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- purchasing influence of personal social environmental factors for younger consumers<br><small>Source: stmagency.co.uk (2025) · <a href="https://lighthousedata.io/data/younger-consumers-values-purchase-influence-72" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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