B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
6%
6% -- roi decline for Yahoo (Q1 2008)
Yahoo's search advertising ROI declined by 6% in the UK in Q1 2008 quarter-over-quarter.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
6%
Unit
Percentage
Data Vintage
Q1 2008
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
92
Source
Efficient Frontier
Primary
Tier A
https://searchenginewatch.com/2008/05/16/google-leads-uk-q1-2008-search-engine-spending/ ↗
Source Article
Google Leads UK Q1 2008 Search Engine Spending
Google Leads UK Q1 2008 Search Engine Spending
close
Google leads in UK search engine spending for the first quarter of 2008, according to data released by Efficient Frontier. The search engine enjoyed 85% of the market. Click-Through Rates (CTR) actually saw a slight decline for Google over Q4 2007…
Original Research
Efficient Frontier
· Original study ↗
Methodology
Data released by Efficient Frontier
Methodology documented
Segmentation
Industrymarketing
Channelgovernment
Cite this stat
Plain Text
Yahoo: 6% roi decline. Source: Efficient Frontier (Q1 2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/yahoo-uk-q1-2008-roi-decline
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<blockquote cite="https://lighthousedata.io/data/yahoo-uk-q1-2008-roi-decline" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6%</strong> -- roi decline for Yahoo<br><small>Source: Efficient Frontier (Q1 2008) · <a href="https://lighthousedata.io/data/yahoo-uk-q1-2008-roi-decline" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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