B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$0.85
$0.85 -- cost per install for Facebook mobile app install ads (Word Hack, Canada) (2014)
Facebook mobile app install ads for Word Hack in Canada had an average Cost-Per-Install of $0.85.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$0.85
Unit
Currency Usd
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BlueLabel Labs
Primary
Tier B
https://www.bluelabellabs.com/blog/word-hack-app-launch-world-tour/ ↗
Source Article
Why We're Turning Our App Launch Into A World Tour | BlueLabel
Why We’re Turning Our App Launch Into A World Tour
Three weeks ago I announced that we were launching our latest app, Word Hack, in Canada. Since then, we’ve slowly expanded the release of Word Hack from Canada to New Zealand last week and to Australia this week.
This might sound like an odd way to …
Original Research
BlueLabel Labs
· Original study ↗
Methodology
Company's own Facebook mobile app install ad campaign during Canadian launch
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook mobile app install ads (Word Hack, Canada): $0.85 cost per install. Source: BlueLabel Labs (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/word-hack-facebook-cpi-canada
HTML Embed
<blockquote cite="https://lighthousedata.io/data/word-hack-facebook-cpi-canada" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.85</strong> -- cost per install for Facebook mobile app install ads (Word Hack, Canada)<br><small>Source: BlueLabel Labs (2014) · <a href="https://lighthousedata.io/data/word-hack-facebook-cpi-canada" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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