B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

80%

80% -- purchase influence share for US female consumers (2023)

2023  · meagans-newsletter.beehiiv.com

Women make or influence 80% of purchases in the U.S., representing $7T annually.

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Attribution: meagans-newsletter.beehiiv.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2023
Entity
US female consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
meagans-newsletter.beehiiv.com Primary Tier C
https://meagans-newsletter.beehiiv.com/p/sheconomy-investing-women-summer-girlhood ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
The SHEconomy... Investing in Women & The Summer of Girlhood
- Meagan's Newsletter: The Gen Z POV - Posts - The SHEconomy... Investing in Women & The Summer of Girlhood The SHEconomy... Investing in Women & The Summer of Girlhood When it comes to The Eras Tour, The Barbie Movie, The Women's World Cup, Girl Dinner... women are holding the purse strings this su…
Original Research
meagans-newsletter.beehiiv.com · Original study ↗

Cited aggregate figure in newsletter

Methodology documented
Industrymarketing
Plain Text
US female consumers: 80% purchase influence share. Source: meagans-newsletter.beehiiv.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/women-purchase-influence-80pct
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<blockquote cite="https://lighthousedata.io/data/women-purchase-influence-80pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- purchase influence share for US female consumers<br><small>Source: meagans-newsletter.beehiiv.com (2023) · <a href="https://lighthousedata.io/data/women-purchase-influence-80pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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