B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
1,131
1,131 -- engagement count for Winnebago Specialty Vehicles (2021)
The influencer campaign for Winnebago Specialty Vehicles achieved an engagement level of 1,131.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,131
Unit
Count
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Technica Communications
Primary
Tier A
https://technica.inc/technica-news/technica-communications-influencer-campaign-for-winnebago-special… ↗
Source Article
Technica Communications’ Influencer Campaign for Winnebago Specialty Vehicles Increases Followers by 54 Percent - Technica Communications
Technica Communications’ Influencer Campaign for Winnebago Specialty Vehicles Increases Followers by 54 Percent
Technica partnered with social media influencer Cory Lee to garner 47,500 unique impressions for Winnebago’s wheelchair-friendly RV line.
[Palo Alto, Calif., September 14, 2021] — As the i…
Original Research
Technica Communications
· Original study ↗
Methodology
Agency-reported influencer campaign results (single campaign case study)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Winnebago Specialty Vehicles: 1,131 engagement count. Source: Technica Communications (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/winnebago-influencer-campaign-engagement-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/winnebago-influencer-campaign-engagement-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,131</strong> -- engagement count for Winnebago Specialty Vehicles<br><small>Source: Technica Communications (2021) · <a href="https://lighthousedata.io/data/winnebago-influencer-campaign-engagement-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.