B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
59%
59% -- willingness to pay extra for us made goods for US shoppers (2026)
59% of shoppers surveyed in Omnisend's research say they would pay extra for U.S. made goods in 2026.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
59%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bellavix.com
Primary
Tier C
https://www.bellavix.com/amazon-creative-agent-tariff-margin-pressure-ai-shopping-agents-and-temus-c… ↗
Source Article
Amazon Creative Agent, Tariff Margin Pressure, AI Shopping Agents, and Temu’s Cross Border Surge
Original Research
bellavix.com
· Original study ↗
Methodology
Shopper survey cited in article; 2025 baseline 40.1%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US shoppers: 59% willingness to pay extra for us made goods. Source: bellavix.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/willingness-pay-extra-us-made
HTML Embed
<blockquote cite="https://lighthousedata.io/data/willingness-pay-extra-us-made" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59%</strong> -- willingness to pay extra for us made goods for US shoppers<br><small>Source: bellavix.com (2026) · <a href="https://lighthousedata.io/data/willingness-pay-extra-us-made" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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