B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2,000
2,000 -- new email subscribers for Whole Foods (2012)
Whole Foods generated over 2,000 new email subscribers by offering sign-up via text message or QR code scans.
- Generated specifically via text message or QR code scans
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2,000
Unit
Count
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Marketing Sherpa
Primary
Tier B
http://www.webadvantage.net/webadblog/email-marketing-isnt-dead-yet-6132 ↗
Source Article
Email Marketing Isn’t Dead (Yet)
Original Research
Marketing Sherpa
· Original study ↗
Methodology
Case study cited by Marketing Sherpa; single-company example
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Whole Foods: 2,000 new email subscribers. Source: Marketing Sherpa (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/whole-foods-2000-subscribers
HTML Embed
<blockquote cite="https://lighthousedata.io/data/whole-foods-2000-subscribers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,000</strong> -- new email subscribers for Whole Foods<br><small>Source: Marketing Sherpa (2012) · <a href="https://lighthousedata.io/data/whole-foods-2000-subscribers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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