B
Evidence Grade B
Graded
under review
Safe to Cite
Current
600,000,000
600,000,000 -- ad impressions for Discovery Channel When We Left Earth interactive media campaign (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
600,000,000
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
STRUCK
Primary
Tier B
http://struck.com/work/when-we-left-earth-banners ↗
Source Article
STRUCK: When We Left Earth Banners
Original Research
STRUCK
· Original study ↗
Methodology
Agency case study describing a single campaign's media buy; not aggregate industry data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Discovery Channel When We Left Earth interactive media campaign: 600,000,000 ad impressions. Source: STRUCK (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/when-we-left-earth-banner-impressions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/when-we-left-earth-banner-impressions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>600,000,000</strong> -- ad impressions for Discovery Channel When We Left Earth interactive media campaign<br><small>Source: STRUCK (2026) · <a href="https://lighthousedata.io/data/when-we-left-earth-banner-impressions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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