B
Evidence Grade B
Safe to Cite
Dated
$42
$42 -- acquisition cost per user for WhatsApp (2014)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$42
Unit
Currency Usd
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Statista
Primary
Tier A
https://www.statista.com/chartoftheday/whatsapp/ ↗
Source Article
Whatsapp Infographics
Original Research
Statista
· Original study ↗
Methodology
Facebook paid $19 billion for WhatsApp, which had 430 million users at the time.
Segmentation
IndustryMedia
Channelevents
Cite this stat
Plain Text
WhatsApp: $42 acquisition cost per user. Source: Statista (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/whatsapp-users-2014-value
HTML Embed
<blockquote cite="https://lighthousedata.io/data/whatsapp-users-2014-value" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$42</strong> -- acquisition cost per user for WhatsApp<br><small>Source: Statista (2014) · <a href="https://lighthousedata.io/data/whatsapp-users-2014-value" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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