B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
19.8%
19.8% -- weekly podcast listenership rate for Internet-connected Filipinos aged 16 to 64 (2023)
19.8% of internet-connected Filipinos aged 16 to 64 listen to podcasts weekly.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19.8%
Unit
Percentage
Data Vintage
2023
Entity
Geography
APAC
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
94
Source
The Fourth Wall
Primary
Tier B
https://marketech-apac.com/weekly-podcast-listenership-hits-17m-in-the-philippines-comedy-emerges-as… ↗
Source Article
Weekly podcast listenership hits 17m in the Philippines; comedy emerges as top genre - MARKETECH APAC
Manila, Philippines – Over 17 million internet-connected Filipinos, or 19.8% of the internet-connected population aged 16 to 64, listen to podcasts weekly, marking an increase of 2.6% from 2023, according to the latest data from socio-cultural research firm The Fourth Wall, in collaboration with The…
Original Research
The Fourth Wall
· Original study ↗
Methodology
Source: The Fourth Wall, in collaboration with The Pod Network, Anima Podcast, and PumaPodcast
Methodology documented
Segmentation
Industrymarketing
RegionAPAC
Channelpodcast
Cite this stat
Plain Text
Internet-connected Filipinos aged 16 to 64: 19.8% weekly podcast listenership rate. Source: The Fourth Wall (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/weekly-podcast-listenership-philippines-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/weekly-podcast-listenership-philippines-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19.8%</strong> -- weekly podcast listenership rate for Internet-connected Filipinos aged 16 to 64<br><small>Source: The Fourth Wall (2023) · <a href="https://lighthousedata.io/data/weekly-podcast-listenership-philippines-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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