B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

68%

68% -- sales leads increase rate for weekly updated blogs (2012)

2012  · HubSpot

A weekly updated blog can increase sales leads by 68% or more.

  • The 'or more' percentage applies once there is a backlog of at least 20 quality, original posts
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Attribution: HubSpot View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2012
Entity
weekly updated blogs
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
http://sixestate.com/are-blog-comments-everything/ ↗
Confidence: 48/100 Vintage: 2012 Channel: Common Crawl
Source Article
Are Blog Comments Everything?
Original Research
HubSpot · Original study ↗

Cited from HubSpot research; 'or more' applies once there is a backlog of at least 20 quality, original posts

Methodology documented
Industrymarketing
Plain Text
weekly updated blogs: 68% sales leads increase rate. Source: HubSpot (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/weekly-blog-sales-leads-increase-68
HTML Embed
<blockquote cite="https://lighthousedata.io/data/weekly-blog-sales-leads-increase-68" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- sales leads increase rate for weekly updated blogs<br><small>Source: HubSpot (2012) · <a href="https://lighthousedata.io/data/weekly-blog-sales-leads-increase-68" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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