B
Evidence Grade B
Graded
under review
Safe to Cite
Current
23%
23% -- cold email reply share wednesday for B2B cold emails (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
6,000,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CIENCE
Primary
Tier B
https://graph8.com/insights/sales-development/ ↗
Source Article
Sales Development | graph8 Insights
graph8 Insights Sales Development collects a decade of CIENCE campaign practice on prospecting, outbound, and the plays that book qualified meetings.
Sales Development 203 posts
What business process outsourcing actually covers, the front-office and back-office split, onshore versus offshore, what i…
Original Research
CIENCE
· Original study ↗
Methodology
CIENCE study of 6 million outbound emails
Methodology documented
Segmentation
Industrymarketing
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Plain Text
B2B cold emails: 23% cold email reply share wednesday. Source: CIENCE (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/wednesday-cold-email-replies
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<blockquote cite="https://lighthousedata.io/data/wednesday-cold-email-replies" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- cold email reply share wednesday for B2B cold emails<br><small>Source: CIENCE (2026) · <a href="https://lighthousedata.io/data/wednesday-cold-email-replies" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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