B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$13,200,000,000
$13,200,000,000 -- brand value for WeChat (2016)
WeChat's brand value reached US$13.2 billion according to Brand Finance.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$13,200,000,000
Unit
Currency Usd
Data Vintage
2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Brand Finance
Primary
Tier A
http://arabadonline.com/details/branding/will-snapchat-s-ambitious-valuation-last-longer-than-its-po… ↗
Source Article
ArabAd | Will Snapchat’s Ambitious Valuation Last Longer than its Posts?
Original Research
Brand Finance
· Original study ↗
Methodology
Brand Finance annual ranking
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
WeChat: $13,200,000,000 brand value. Source: Brand Finance (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/wechat-brand-value-13-2b
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<blockquote cite="https://lighthousedata.io/data/wechat-brand-value-13-2b" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$13,200,000,000</strong> -- brand value for WeChat<br><small>Source: Brand Finance (2016) · <a href="https://lighthousedata.io/data/wechat-brand-value-13-2b" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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