B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
0.2%
0.2% -- share of websites using ab testing tools for all websites (2026)
According to Convert.com research, only 0.2% of all websites use A/B testing tools.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
0.2%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Convert.com
Primary
Tier C
https://kirro.io/google-optimize-alternatives ↗
Source Article
Google Optimize Alternatives: 10 Ranked for 2026
Kirro, GrowthBook, and VWO are the three strongest Google Optimize alternatives for most teams. The right pick depends on your budget, your technical skills, and whether you have a developer handy.
We compared 10 replacements below with real pricing, honest drawbacks, and a competitor comparisons ta…
Original Research
Convert.com
· Original study ↗
Methodology
Cited from Convert.com research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
all websites: 0.2% share of websites using ab testing tools. Source: Convert.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/websites-using-ab-testing-tools
HTML Embed
<blockquote cite="https://lighthousedata.io/data/websites-using-ab-testing-tools" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.2%</strong> -- share of websites using ab testing tools for all websites<br><small>Source: Convert.com (2026) · <a href="https://lighthousedata.io/data/websites-using-ab-testing-tools" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.