B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
46%
46% -- share of people judging website credibility by design for website visitors (2025)
46% of people assess the credibility of a website based on its visual appearance/design.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Stanford University
Primary
Tier C
https://veeso.ai/blog/ai-design-transformation-for-small-business ↗
Source Article
How AI Helps Small Teams Design Faster | Veeso AI Guide
How AI Transforms Design for Busy Small Teams
In today’s fast-paced digital world, small businesses often struggle to keep up with the constant demand for high-quality visuals. Professional design used to require hours of manual labor or expensive agencies, but AI is changing that landscape. By unde…
Original Research
Stanford University
· Original study ↗
Methodology
Cited from Stanford research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
website visitors: 46% share of people judging website credibility by design. Source: Stanford University (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/website-credibility-visual-design
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<blockquote cite="https://lighthousedata.io/data/website-credibility-visual-design" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- share of people judging website credibility by design for website visitors<br><small>Source: Stanford University (2025) · <a href="https://lighthousedata.io/data/website-credibility-visual-design" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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