B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
26%
26% -- wasted marketing budget percentage for businesses (2025)
On average, businesses waste 26% of their marketing budgets on ineffective channels and strategies.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
LinkedIn
Primary
Tier C
https://www.mycaraquel.consulting/audit ↗
Source Article
Audit | Myca Raquel Consulting
Are you tired of pouring money into marketing efforts that don't deliver results?
Frustrated by the lack of engagement from your target audience? It's time to stop guessing and start knowing exactly how to make your marketing work for you.
The Hidden Cost of Ineffective Marketing
Did you know that b…
Original Research
LinkedIn
· Original study ↗
Methodology
Cited from LinkedIn; original methodology not stated
Methodology documented
Segmentation
Industrymarketing
Company SizeAll sizes
RegionGlobal
RoleAll marketers
Cite this stat
Plain Text
businesses: 26% wasted marketing budget percentage. Source: LinkedIn (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/wasted-marketing-budget-percentage
HTML Embed
<blockquote cite="https://lighthousedata.io/data/wasted-marketing-budget-percentage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- wasted marketing budget percentage for businesses<br><small>Source: LinkedIn (2025) · <a href="https://lighthousedata.io/data/wasted-marketing-budget-percentage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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