B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

16x

16x -- campaign roi for Virgin Media O2 Business digital culture campaign (Eulogy) (2026)

2026  · Eulogy

The Virgin Media O2 Business digital culture campaign achieved a 16:1 ROI across the wider campaign.

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Attribution: Eulogy View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
16x
Unit
Ratio
Data Vintage
2026
Entity
Virgin Media O2 Business digital culture campaign (Eulogy)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Eulogy Primary Tier B
https://www.eulogy.co.uk/case-studies/vmo2b ↗
Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Eulogy - Virgin Media O2 Business
Virgin Media O2 Business Virgin Media O2 Business Virgin Media O2 Business Putting digital culture on the leadership agenda Putting digital culture on the leadership agenda PR PR Insights Insights 180M+ earned media reach 35M+ paid impressions 16:1 ROI across the wider campaign £X 180M+ 180M+ raised…
Original Research
Eulogy · Original study ↗

ROI across the wider campaign, per agency case study

Methodology documented
Industrymarketing
Plain Text
Virgin Media O2 Business digital culture campaign (Eulogy): 16x campaign roi. Source: Eulogy (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/vmo2b-campaign-roi-16to1
HTML Embed
<blockquote cite="https://lighthousedata.io/data/vmo2b-campaign-roi-16to1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16x</strong> -- campaign roi for Virgin Media O2 Business digital culture campaign (Eulogy)<br><small>Source: Eulogy (2026) · <a href="https://lighthousedata.io/data/vmo2b-campaign-roi-16to1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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