B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80%
80% -- readership increase from visuals for content with visuals (charts, graphics, images) (2020)
Visuals such as charts, graphics, color design, and images increase readership by 80%.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2020
Entity
Geography
UK
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Visme
Primary
Tier C
https://jawdigital.co.uk/what-makes-a-landing-page-for-your-ppc-campaign-great/ ↗
Source Article
What makes a landing page for your PPC campaign great? - Jaw Digital
Every marketer knows that a landing page is an essential component of a PPC campaign.
However, what makes a landing page great? According to TrueList 2020 , you only have 8 seconds to make an impression on a landing page. Grabbing people’s attention from the get-go requires you to carefully craft co…
Original Research
Visme
· Original study ↗
Methodology
Cited from Visme research via secondary blog article
Methodology documented
Segmentation
IndustryMedia
Company Sizesmb
RegionUK
RoleContent Marketer
Channelcontent
Cite this stat
Plain Text
content with visuals (charts, graphics, images): 80% readership increase from visuals. Source: Visme (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/visuals-readership-increase-80
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<blockquote cite="https://lighthousedata.io/data/visuals-readership-increase-80" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- readership increase from visuals for content with visuals (charts, graphics, images)<br><small>Source: Visme (2020) · <a href="https://lighthousedata.io/data/visuals-readership-increase-80" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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