B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
80%
80% -- information recall rate for content audiences (2024)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
blog.genially.com
Primary
Tier C
https://blog.genially.com/en/visual-storytelling/ ↗
Source Article
Unlocking visual storytelling: How to apply it to your brand| Genially Blog
These are tricky times for content creators. Capturing and retaining an audience’s attention is a challenge in this day and age. Good thing there’s a way to provide a bit of respite from the never-ending sea of words and letters: visual storytelling.
We already know what storytelling is but how does…
Original Research
blog.genially.com
· Original study ↗
Methodology
Commonly cited learning-retention claim, no named study
Methodology documented
Segmentation
IndustryMedia
RoleContent Marketer
Channelcontent
Cite this stat
Plain Text
content audiences: 80% information recall rate. Source: blog.genially.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/visual-recall-80-percent
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<blockquote cite="https://lighthousedata.io/data/visual-recall-80-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- information recall rate for content audiences<br><small>Source: blog.genially.com (2024) · <a href="https://lighthousedata.io/data/visual-recall-80-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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