B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
9%
9% -- visitor increase for Baltimore.org (2011)
Visit Baltimore's Spring/Summer 2011 online campaign resulted in a 9% increase in visitors to Baltimore.org.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
9%
Unit
Percentage
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Web Ad.vantage, Inc.
Primary
Tier B
http://www.webadvantage.net/newsroom/web-ad-vantage-wins-ama-marketing-excellence-award-for-best-loc… ↗
Source Article
Web Ad.vantage Wins AMA Marketing Excellence Award for Best Local Web Advertising Campaign
Original Research
Web Ad.vantage, Inc.
· Original study ↗
Methodology
Agency press release reporting campaign results; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Baltimore.org: 9% visitor increase. Source: Web Ad.vantage, Inc. (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/visit-baltimore-campaign-visitor-increase-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/visit-baltimore-campaign-visitor-increase-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9%</strong> -- visitor increase for Baltimore.org<br><small>Source: Web Ad.vantage, Inc. (2011) · <a href="https://lighthousedata.io/data/visit-baltimore-campaign-visitor-increase-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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