B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
89%
89% -- roi increase for Virgin Experience Days (2021)
Virgin Experience Days saw an 89% increase in ROI via remarketing lists for search with DSA.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2021
Entity
Geography
UK
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
icrossing.com
Primary
Tier B
https://www.icrossing.com/uk/digital-experiences ↗
Source Article
Work
Performance Marketing: Generating incremental revenue for Virgin Experience Days
Long-tail insights for short-lead wins: VED’s Total Search success
Time, testing and technology: VED’s Christmas gifts of growth
The perfect regime: Cleansing SkinCeuticals’ content strategy
Let’s take it outside: drivi…
Original Research
icrossing.com
· Original study ↗
Methodology
Increase in ROI via remarketing lists for search with DSA
Methodology documented
Segmentation
IndustryRetail
RegionUK
RoleAll marketers
Channelsearch
Cite this stat
Plain Text
Virgin Experience Days: 89% roi increase. Source: icrossing.com (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/virgin_experience_days_roi_increase
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<blockquote cite="https://lighthousedata.io/data/virgin_experience_days_roi_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- roi increase for Virgin Experience Days<br><small>Source: icrossing.com (2021) · <a href="https://lighthousedata.io/data/virgin_experience_days_roi_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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