B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
82%
82% -- share of online traffic from video for online video content (2022)
Videos are predicted to cover 82% of online traffic by 2022.
- Forecasted/predicted figure
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2022
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
scagwebsites.com
Primary
Tier C
https://scagwebsites.com/the-new-rules-on-social-media-marketing/ ↗
Source Article
The New Rules on Social Media Marketing
Social media has become a mainstream of online activities. There are 4.48 billion social media users out of 7.9 billion people in the world. For social media marketers, the year 2021 is a little bit different. A digital marketing speaker Hong Kong has noted that the COVID-19 pandemic in 2020 brought…
Original Research
scagwebsites.com
· Original study ↗
Methodology
Forecast cited by article
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
online video content: 82% share of online traffic from video. Source: scagwebsites.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-share-online-traffic-2022
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<blockquote cite="https://lighthousedata.io/data/video-share-online-traffic-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- share of online traffic from video for online video content<br><small>Source: scagwebsites.com (2022) · <a href="https://lighthousedata.io/data/video-share-online-traffic-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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