B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
44%
44% -- website traffic increase for companies using video marketing (2023)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
44%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
scagwebsites.com
Primary
Tier C
https://scagwebsites.com/the-marketing-elements-of-a-video/ ↗
Source Article
The Marketing Elements of a Video
Today, video marketing is one of the most powerful strategies to promote a product online. According to a digital marketing speaker Hong Kong, companies using video marketing have 44% more traffic than those who don’t use videos. Videos share on social media get 1200% more likes and shares than imag…
Original Research
scagwebsites.com
· Original study ↗
Methodology
Cited from a digital marketing speaker; original methodology not stated.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
companies using video marketing: 44% website traffic increase. Source: scagwebsites.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-marketing-traffic-44-percent
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<blockquote cite="https://lighthousedata.io/data/video-marketing-traffic-44-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- website traffic increase for companies using video marketing<br><small>Source: scagwebsites.com (2023) · <a href="https://lighthousedata.io/data/video-marketing-traffic-44-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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