B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
93%
93% -- video marketers viewing video as important for video marketers (2026)
93% of video marketers view video as an important part of their overall strategy.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
93%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Wyzowl
Primary
Tier C
https://apob.ai/ai-video-extender/ ↗
Source Article
AI Video Extender-Try For Free
Original Research
Wyzowl
· Original study ↗
Methodology
Wyzowl 2026 data, as cited by APOB AI
Methodology documented
Segmentation
Industrymarketing
RoleContent Marketer
Channelvideo
Cite this stat
Plain Text
video marketers: 93% video marketers viewing video as important. Source: Wyzowl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-marketers-strategy-importance-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/video-marketers-strategy-importance-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>93%</strong> -- video marketers viewing video as important for video marketers<br><small>Source: Wyzowl (2026) · <a href="https://lighthousedata.io/data/video-marketers-strategy-importance-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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