B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
37%
37% -- viewing time increase for Online presentations with video content (2023)
Adding even a simple video to an online presentation can increase viewing time by 37%.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
37%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Storydoc
Primary
Tier C
https://roi4presenter.com/de/techniques-to-attract-and-retain-online-presentations-audience-part-ii/ ↗
Source Article
So gewinnen und halten Sie das Publikum einer Online-Präsentation: Schlüsseltechniken, Teil II
Im ersten Teil, besprachen wir die ideale Präsentationslänge und das Storytelling. Heute untersuchen wir, wie Sie Ihr Publikum stärker einbeziehen und Ihre Folien bemerkenswerter machen.
Interaktion in Echtzeit
Binden Sie Ihr Online-Publikum mithilfe des Frage-und-Antwort-Modus ein, der ältesten und…
Original Research
Storydoc
· Original study ↗
Methodology
Relative increase in viewing time when even a simple video is added to a presentation; attributed to Storydoc. Article is undated; vintage estimated from the cited source's publication period.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Online presentations with video content: 37% viewing time increase. Source: Storydoc (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-increases-presentation-viewing-time
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<blockquote cite="https://lighthousedata.io/data/video-increases-presentation-viewing-time" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>37%</strong> -- viewing time increase for Online presentations with video content<br><small>Source: Storydoc (2023) · <a href="https://lighthousedata.io/data/video-increases-presentation-viewing-time" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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