B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
88%
88% -- time on site increase with video content for Users on websites that include video (2024)
Users spend 88% more time on websites that include video.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Wyzowl
Primary
Tier C
https://www.inovaticus.com/essential-digital-marketing-strategies/ ↗
Source Article
5 Essential Digital Marketing Strategies For Business Growth
Key Takeaways
This guide breaks down 5 essential digital marketing strategies that can give your business a boost online. From SEO and social media to email marketing and PPC, these powerful tactics help you connect with your audience, grow your reach, and build loyal customers.
In today’s hyperconn…
Original Research
Wyzowl
· Original study ↗
Methodology
Attributed to Wyzowl; article undated; latest dated reference is July 2024.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Users on websites that include video: 88% time on site increase with video content. Source: Wyzowl (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-content-time-on-site-increase-88-percent
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<blockquote cite="https://lighthousedata.io/data/video-content-time-on-site-increase-88-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- time on site increase with video content for Users on websites that include video<br><small>Source: Wyzowl (2024) · <a href="https://lighthousedata.io/data/video-content-time-on-site-increase-88-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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