B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
25%
25% -- ota commission rate for Viator suppliers (2026)
Tour operators report 25% as the standard commission rate for Viator.
- Viator does not publish an official rate; 25% is an operator-reported standard rate
- Viator Accelerate can push effective commission higher
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Samba
Primary
Tier C
https://www.sambahq.com/ota-supplier-guide/expedia-supplier ↗
Source Article
How to Become an Expedia Local Expert Supplier (2026)
How to Become a Viator Supplier (And What the Commission Actually Costs You)
Viator does not publish a commission rate. Operators report 25% as the standard. On a $180 day tour, that's $45 per booking — and Viator Accelerate pushes it to $54.
Expedia outsourced most of its tour supply to Viator and …
Original Research
Samba
· Original study ↗
Methodology
Operator-reported standard rate; Viator does not publish a rate
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Viator suppliers: 25% ota commission rate. Source: Samba (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/viator-commission-standard-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/viator-commission-standard-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- ota commission rate for Viator suppliers<br><small>Source: Samba (2026) · <a href="https://lighthousedata.io/data/viator-commission-standard-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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