B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50,305
50,305 -- social media mentions for Veganuary (2019)
Veganuary in 2019 generated 50,305 mentions on social media.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
50,305
Unit
Count
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
William Murray (Delve social listening tool)
Primary
Tier B
https://www.williammurray.co.uk/2019/06/25/2019-6-25-passion-for-plant-based/ ↗
Source Article
Food Tech Tuesday: A passion for plant-based
“Our appetite for all things plant-based is firmly increasing. But what meat alternatives are hot on the high street? “
Plant-based is booming. This month alone, news broke of Nestlé launching the Awesome Burger in the States, renowned London steak restaurant group M opening their very own, wait for…
Original Research
William Murray (Delve social listening tool)
· Original study ↗
Methodology
Social listening tool Delve (William Murray PR)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Veganuary: 50,305 social media mentions. Source: William Murray (Delve social listening tool) (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/veganuary-social-mentions-2019
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<blockquote cite="https://lighthousedata.io/data/veganuary-social-mentions-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50,305</strong> -- social media mentions for Veganuary<br><small>Source: William Murray (Delve social listening tool) (2019) · <a href="https://lighthousedata.io/data/veganuary-social-mentions-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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