B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
20%
20% -- share of words read on page for web page users (2025)
Users read approximately 20% of the words on a web page.
- The source text qualifies the figure as 'about 20%'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nielsen Norman Group
Primary
Tier C
https://veeso.ai/blog/ai-design-transformation-for-small-business ↗
Source Article
How AI Helps Small Teams Design Faster | Veeso AI Guide
How AI Transforms Design for Busy Small Teams
In today’s fast-paced digital world, small businesses often struggle to keep up with the constant demand for high-quality visuals. Professional design used to require hours of manual labor or expensive agencies, but AI is changing that landscape. By unde…
Original Research
Nielsen Norman Group
· Original study ↗
Methodology
Cited from Nielsen Norman Group research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
web page users: 20% share of words read on page. Source: Nielsen Norman Group (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/users-read-20-percent-words
HTML Embed
<blockquote cite="https://lighthousedata.io/data/users-read-20-percent-words" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- share of words read on page for web page users<br><small>Source: Nielsen Norman Group (2025) · <a href="https://lighthousedata.io/data/users-read-20-percent-words" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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