B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
63%
63% -- share of users preferring to click paid ad on google for Google paid ads (2024)
63% of users prefer to click on a paid ad on Google (followed by Amazon and YouTube).
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
63%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
99Firms
Primary
Tier C
https://www.b2w.tv/blog/how-to-make-a-commercial-video ↗
Source Article
How to Make a Commercial Video: 10 Easy Steps To Your First Video Ad
Written by Animes Nanda
May 30, 2024 9:00:00 AM
Before we check out this simple guide to create commercial videos...
Have a look at the Best B2B Animated Commercial Videos in our detailed compilation here:
Now let's get back to our subject at hand.
For most B2B brands, advertising might feel far fro…
Original Research
99Firms
· Original study ↗
Methodology
Cited from 99Firms statistics
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google paid ads: 63% share of users preferring to click paid ad on google. Source: 99Firms (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/users-prefer-google-paid-ads-63
HTML Embed
<blockquote cite="https://lighthousedata.io/data/users-prefer-google-paid-ads-63" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>63%</strong> -- share of users preferring to click paid ad on google for Google paid ads<br><small>Source: 99Firms (2024) · <a href="https://lighthousedata.io/data/users-prefer-google-paid-ads-63" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.