B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
88%
88% -- users less likely to return after bad experience for website users (2026)
88% of users are less likely to return to a website after a single bad experience.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (3)
jarthur.co
Primary
Tier C
https://jarthur.co/embracing-usability-how-to-win-with-simplicity/ ↗
Source Article
What Is User Experience Design: Boost Sales in 2026
What Is User Experience Design: Boost Sales in 2026
- Jul 21
- 12 min read
A lot of mattress brands are in the same spot right now. The site looks polished. The quilt detail photography is sharp, the hybrid mattress lineup is organized, the paid traffic is landing, and the sales still don't match th…
Also cited by
Little Green Agency
https://littlegreenagency.co.uk/blog/how-to-improve-website-user-experience/
2026-09-17
J. Arthur & Co (jarthur.co)
https://jarthur.co/embracing-usability-how-to-win-with-simplicity/
2026-09-23
Original Research
jarthur.co
· Original study ↗
Methodology
Stated in source as: '88% of users are less likely to return to a site after a single bad experience.' No date or named study given in the article; widely circulated UX benchmark commonly attributed to earlier Gomez/Forrester research. Vintage set to collection year.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
website users: 88% users less likely to return after bad experience. Source: jarthur.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/users-less-likely-return-after-bad-ux
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<blockquote cite="https://lighthousedata.io/data/users-less-likely-return-after-bad-ux" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- users less likely to return after bad experience for website users<br><small>Source: jarthur.co (2026) · <a href="https://lighthousedata.io/data/users-less-likely-return-after-bad-ux" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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