B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

10.6%

10.6% -- merchandise return rate for US retailers (2020)

2020  · National Retail Federation

US retailers saw approximately 10.6% of total merchandise purchased returned in 2020.

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Attribution: National Retail Federation View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
10.6%
Unit
Percentage
Data Vintage
2020
Entity
US retailers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
National Retail Federation Primary Tier B
https://www.salesupply.co.uk/blog/how-to-handle-your-online-returns-like-a-pro/ ↗
Confidence: 53/100 Vintage: 2020 Channel: Deep Crawl
Source Article
How to Handle Your Online Returns Like a Pro - Salesupply
The ecommerce market in the US is the second largest in the world, generating total revenue of $599 billion last year. The market grew by 11% through 2021, with ecommerce in the US contributing to global growth of 29% during the same period. This trend has largely continued through the first half of…
Original Research
National Retail Federation · Original study ↗

Baseline return rate prior to the 2021 increase; figure matches NRF's annual retail returns research.

Methodology documented
Industrymarketing
Plain Text
US retailers: 10.6% merchandise return rate. Source: National Retail Federation (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-retail-return-rate-2020
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<blockquote cite="https://lighthousedata.io/data/us-retail-return-rate-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10.6%</strong> -- merchandise return rate for US retailers<br><small>Source: National Retail Federation (2020) · <a href="https://lighthousedata.io/data/us-retail-return-rate-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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