B Evidence Grade B Graded under review Safe to Cite Recent

$253,000,000,000

$253,000,000,000 -- online holiday season sales for US online retail holiday season (2025)

2025  · Jacquard (citing unnamed industry forecast)

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Attribution: Jacquard (citing unnamed industry forecast) View source
Lighthouse Research Team
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Source verified Evidence graded
Value
$253,000,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
US online retail holiday season
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Jacquard (citing unnamed industry forecast) Primary Tier B
https://www.jacquard.com/resources/news/jacquard-holiday-marketing-report-2025/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Wayback
Source Article
Jacquard Holiday Marketing Report 2025 - Jacquard
Holiday Shoppers Reject Discounts of Under 10% During Cost of Living Crisis, Ten-Year Study Finds - New Holiday Marketing report includes research from over 200 billion emails sent across global retailers from 2015 to 2025. Email subject lines that include customer names, exclamation marks, discount…
Original Research
Jacquard (citing unnamed industry forecast) · Original study ↗

Forecast cited in Jacquard press release; original forecaster not named

Methodology documented
Industrymarketing
Plain Text
US online retail holiday season: $253,000,000,000 online holiday season sales. Source: Jacquard (citing unnamed industry forecast) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-online-holiday-sales-2025
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<blockquote cite="https://lighthousedata.io/data/us-online-holiday-sales-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$253,000,000,000</strong> -- online holiday season sales for US online retail holiday season<br><small>Source: Jacquard (citing unnamed industry forecast) (2025) · <a href="https://lighthousedata.io/data/us-online-holiday-sales-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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