B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$37,800,000,000
$37,800,000,000 -- annual ad revenue for US daily newspapers (2008)
US daily newspapers generated $37.8 billion in combined print and online ad revenue in 2008.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$37,800,000,000
Unit
Currency Usd
Data Vintage
2008
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Newspaper Association of America
Primary
Tier B
http://newsafternewspapers.blogspot.com/2009/08/can-newspaper-publishers-survive-this.html ↗
Source Article
News after Newspapers
Original Research
Newspaper Association of America
· Original study ↗
Methodology
Cited from Alan Mutter analysis of NAA data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US daily newspapers: $37,800,000,000 annual ad revenue. Source: Newspaper Association of America (2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-newspaper-revenue-2008
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<blockquote cite="https://lighthousedata.io/data/us-newspaper-revenue-2008" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$37,800,000,000</strong> -- annual ad revenue for US daily newspapers<br><small>Source: Newspaper Association of America (2008) · <a href="https://lighthousedata.io/data/us-newspaper-revenue-2008" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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