B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

42%

42% -- share of diners using social media to interact with restaurants for US diners (2021)

2021  · QSR Magazine

42% of U.S. diners use social media to interact with restaurants according to a study cited by QSR Magazine.

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Attribution: QSR Magazine View source
Lighthouse Research Team
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Source verified Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2021
Entity
US diners
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
QSR Magazine Primary Tier C
https://relevantlymarketing.com/news/facebook-ads-for-restaurants ↗
Confidence: 23/100 Vintage: 2021 Channel: Deep Crawl
Source Article
Facebook Ads For Restaurants — Relevantly Facebook Marketing
No matter what type of business you own, Facebook ads are a great way to get noticed by new customers. Help customers learn more about your restaurant and expand your business by creating engaging social media ads. Jump ahead to learn more about Facebook ads for restaurants: 1. Why do restaurant own…
Original Research
QSR Magazine · Original study ↗

Study outlined by QSR Magazine, cited secondhand

Methodology documented
Industrymarketing
Plain Text
US diners: 42% share of diners using social media to interact with restaurants. Source: QSR Magazine (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-diners-social-media-restaurants
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<blockquote cite="https://lighthousedata.io/data/us-diners-social-media-restaurants" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- share of diners using social media to interact with restaurants for US diners<br><small>Source: QSR Magazine (2021) · <a href="https://lighthousedata.io/data/us-diners-social-media-restaurants" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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