B
Evidence Grade B
Safe to Cite
Dated
1.69%
1.69% -- desktop ad spend growth rate for US desktop and laptop advertising spending (2013)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1.69%
Unit
Percentage
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
50
Methodology
30
Freshness
95
Sources (2)
eMarketer
Primary
Tier A
http://www.emarketer.com/newsroom/index.php/emarketer-digital-ad-growth-mobile-desktop-growth-falter… ↗
Source Article
eMarketer: Most Digital Ad Growth Now Goes to Mobile as Desktop Growth Falters
Also cited by
amraandelma.com
https://www.amraandelma.com/
2026-08-22
Original Research
eMarketer
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
US desktop and laptop advertising spending: 1.69% desktop ad spend growth rate. Source: eMarketer (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-desktop-ad-spend-growth-2013
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<blockquote cite="https://lighthousedata.io/data/us-desktop-ad-spend-growth-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.69%</strong> -- desktop ad spend growth rate for US desktop and laptop advertising spending<br><small>Source: eMarketer (2013) · <a href="https://lighthousedata.io/data/us-desktop-ad-spend-growth-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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