B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
67%
67% -- customers sharing bad experiences with others for US consumers (2024)
In the United States, 67% of customers will tell of their bad experience to family and friends.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2024
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PwC
Primary
Tier B
https://www.input1.com/blog/the-vital-role-of-modernized-billing-and-payment-platforms ↗
Source Article
The Vital Role of Modernized Billing and Payment Platforms - Input 1 Blog
Introduction: Transforming Insurance
We live in an era of rapid change, and the insurance industry is no exception. As the world shifts, so do the expectations of insurance policyholders, who now demand more from their providers than ever before. These expectations now extend significantly beyond ju…
Original Research
PwC
· Original study ↗
Methodology
US consumer experience survey cited in article (PwC-sourced)
Methodology documented
Segmentation
Industryfintech_finance
RegionUS
Channelcontent
Cite this stat
Plain Text
US consumers: 67% customers sharing bad experiences with others. Source: PwC (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-customers-share-bad-experiences-67
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<blockquote cite="https://lighthousedata.io/data/us-customers-share-bad-experiences-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- customers sharing bad experiences with others for US consumers<br><small>Source: PwC (2024) · <a href="https://lighthousedata.io/data/us-customers-share-bad-experiences-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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