B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
52%
52% -- ai chatbot adoption rate for US adults (2025-03)
52% of U.S. adults use AI chatbots (like ChatGPT, Claude, or Perplexity) for search as of March 2025.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
52%
Unit
Percentage
Data Vintage
2025-03
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Elon University / Imagining the Digital Future Center
Primary
Tier B
https://www.oncallcmo.us/post/website-best-practices-for-llm-discovery ↗
Source Article
Website Best Practices for LLM Discovery
Website Best Practices for LLM Discovery
What business leaders need to know about showing up when AI does the searching
Your website has a new visitor. It doesn’t browse your homepage, doesn’t scroll through your testimonials, and couldn’t care less about your hero image. It never fills out a contac…
Original Research
Elon University / Imagining the Digital Future Center
· Original study ↗
Methodology
Survey of US adults on AI large language model usage conducted by Elon University Imagining the Digital Future Center; cited by this article with full attribution
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults: 52% ai chatbot adoption rate. Source: Elon University / Imagining the Digital Future Center (2025-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-adults-ai-chatbot-search-usage
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-adults-ai-chatbot-search-usage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52%</strong> -- ai chatbot adoption rate for US adults<br><small>Source: Elon University / Imagining the Digital Future Center (2025-03) · <a href="https://lighthousedata.io/data/us-adults-ai-chatbot-search-usage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.