B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
52,000,000
52,000,000 -- campaign video views for UNVRS UFO viral marketing campaign (2025)
The UNVRS viral UFO marketing campaign video garnered over 52 million views within hours.
- The source notes views exceeded 52 million within a few hours of release
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
52,000,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Night League
Primary
Tier B
https://ntia.co.uk/worlds-first-hyperclub-unvrs-set-to-launch-in-ibiza-in-2025/ ↗
Source Article
The viral UFO sighting in Ibiza that took the Internet by storm has been revealed as a brilliant marketing stunt by visionary creative, Owner, Founder, and CEO of The Night League, Yann Pissenem, to announce: [UNVRS], the world’s first Hyperclub, which will open in the summer of 2025. International …
Original Research
The Night League
· Original study ↗
Methodology
Platform view counts for viral marketing stunt video announcing UNVRS club launch
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UNVRS UFO viral marketing campaign: 52,000,000 campaign video views. Source: The Night League (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/unvrs-ufo-campaign-video-52m-views
HTML Embed
<blockquote cite="https://lighthousedata.io/data/unvrs-ufo-campaign-video-52m-views" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52,000,000</strong> -- campaign video views for UNVRS UFO viral marketing campaign<br><small>Source: The Night League (2025) · <a href="https://lighthousedata.io/data/unvrs-ufo-campaign-video-52m-views" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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