B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
799,000
799,000 -- campaign reach for Universal Pictures Johnny English Strikes Again influencer campaign (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
799,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Massfluencer
Primary
Tier A
https://www.massfluencer.com/case-studies/universal ↗
Source Article
Case Study - Massfluencer
Harness the power of influencers to quickly generate buzz and excitement
Universal
Universal's Objective: To generate buzz around the premiere of *Johnny English Strikes Again*.
Universal's Challenges: Identify and onboard comedy influencers whose followers contribute to the buzz.
The Solution: Mass…
Original Research
Massfluencer
· Original study ↗
Methodology
Vendor case study; influencer campaign performance data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Universal Pictures Johnny English Strikes Again influencer campaign: 799,000 campaign reach. Source: Massfluencer (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/universal-johnny-english-campaign-reach-799k
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<blockquote cite="https://lighthousedata.io/data/universal-johnny-english-campaign-reach-799k" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>799,000</strong> -- campaign reach for Universal Pictures Johnny English Strikes Again influencer campaign<br><small>Source: Massfluencer (2025) · <a href="https://lighthousedata.io/data/universal-johnny-english-campaign-reach-799k" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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