B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60
60 -- customer satisfaction index score for United Airlines (2014)
United Airlines earned an overall American Customer Satisfaction Index (ACSI) score of 60, ranking sixth among individually identified carriers.
- Ranked sixth / lowest among individually identified airlines
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Lighthouse Research Team
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Source verified
Evidence graded
Value
60
Unit
Score
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
American Customer Satisfaction Index (ACSI)
Primary
Tier B
https://marshall-johnstonmm.com/2014/08/11/uniteds-new-safety-video-highlights-how-marketers-are-fin… ↗
Source Article
United’s New Safety Video Highlights how Marketers are Finding Creative Ways to Engage and Promote the Brand in Unexpected Places
(A couple of the images from United’s new safety video highlight the diversity of locations that were incorporated into its scenes. Photos courtesy of http://www.usatoday.com and http://www.ausbt.com.au)
An interesting post in Forbes discusses a move made by United recently that highlights a more cu…
Original Research
American Customer Satisfaction Index (ACSI)
· Original study ↗
Methodology
American Customer Satisfaction Index airline rankings, as reported by USA Today
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
United Airlines: 60 customer satisfaction index score. Source: American Customer Satisfaction Index (ACSI) (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/united-acsi-score-2014
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<blockquote cite="https://lighthousedata.io/data/united-acsi-score-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60</strong> -- customer satisfaction index score for United Airlines<br><small>Source: American Customer Satisfaction Index (ACSI) (2014) · <a href="https://lighthousedata.io/data/united-acsi-score-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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