B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

85%

85% -- share of vegetable spend in supermarkets for UK consumers (2025)

2025  · Channel 4

85% of British consumers' vegetable spending takes place in supermarkets.

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Attribution: Channel 4 View source
Lighthouse Research Team
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Source verified Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2025
Entity
UK consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Channel 4 Primary Tier B
https://www.agf.nl/article/93420/britse-agf-tot-35-goedkoper-op-markt-en-in-buurtwinkels/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Britse AGF tot 35% goedkoper op markt en in buurtwinkels
Brits onderzoek: Britse AGF tot 35% goedkoper op markt en in buurtwinkels Er is gekeken naar 32 plaatsen in het hele land. De prijs in supermarkten ligt gemiddeld 12 procent hoger, in gemakswinkels 35 procent. Toch gaan de meeste Britten nog naar de supermarkt. Daar gaven zeg gemiddeld £69 van de £8…
Original Research
Channel 4 · Original study ↗

Channel 4 research on UK grocery shopping behavior

Methodology documented
Industrymarketing
Plain Text
UK consumers: 85% share of vegetable spend in supermarkets. Source: Channel 4 (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-vegetable-spend-supermarket-share-85pct
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<blockquote cite="https://lighthousedata.io/data/uk-vegetable-spend-supermarket-share-85pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- share of vegetable spend in supermarkets for UK consumers<br><small>Source: Channel 4 (2025) · <a href="https://lighthousedata.io/data/uk-vegetable-spend-supermarket-share-85pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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