B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
82.9%
82.9% -- smartphone penetration rate for United Kingdom population (2019)
In 2019, 82.9% of the population in the United Kingdom were smartphone users.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
82.9%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
w3j.com
Primary
Tier B
https://w3j.com/why-your-business-should-have-a-digital-marketing-strategy/ ↗
Source Article
Why Your Business Should Have a Digital Marketing Strategy - W3J.com
Why Your Business Should Have a Digital Marketing Strategy
Marketing practices have changed in recent years, back in the day you targeted customers through print, TV and radio advertising, now there is a whole new digital channel. Targeting customers on the internet requires a whole new skill set an…
Original Research
w3j.com
· Original study ↗
Methodology
Share of UK population using smartphones
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
United Kingdom population: 82.9% smartphone penetration rate. Source: w3j.com (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-smartphone-penetration-2019
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<blockquote cite="https://lighthousedata.io/data/uk-smartphone-penetration-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82.9%</strong> -- smartphone penetration rate for United Kingdom population<br><small>Source: w3j.com (2019) · <a href="https://lighthousedata.io/data/uk-smartphone-penetration-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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