B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
16.2%
16.2% -- annual revenue growth rate for UK publishers mobile advertising (Q3 2015)
UK digital publishers experienced 16.2% year-on-year mobile advertising revenue growth in Q3 2015 compared to Q3 2014.
- Derived from revenue data supplied by 23 AOP publisher members
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
16.2%
Unit
Percentage
Data Vintage
Q3 2015
Entity
Sample Size
23
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
50
Methodology
45
Freshness
80
Source
adtechdaily.com
Primary
Tier A
https://adtechdaily.com/2015/12/03/uk-publishers-experience-revenue-growth-in-online-video/ ↗
Source Article
UK Publishers Experience Revenue Growth in Online Video - Ad Tech Daily
Latest AOP and Deloitte Report reveals publishers have seen annual revenue growth of 23.8% in online video
London, UK – Deloitte, the business advisory firm, and the Association of Online Publishers (AOP) have released findings from the latest Digital Publishers Revenue Index Report (DPRI). Accordin…
Original Research
adtechdaily.com
· Original study ↗
Methodology
Industry average derived from revenue data supplied by 23 AOP publisher members.
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
UK publishers mobile advertising: 16.2% annual revenue growth rate. Source: adtechdaily.com (Q3 2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-publishers-mobile-ad-revenue-growth-q3-2015
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<blockquote cite="https://lighthousedata.io/data/uk-publishers-mobile-ad-revenue-growth-q3-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16.2%</strong> -- annual revenue growth rate for UK publishers mobile advertising<br><small>Source: adtechdaily.com (Q3 2015) · <a href="https://lighthousedata.io/data/uk-publishers-mobile-ad-revenue-growth-q3-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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