B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
65%
65% -- share of homebuyers using social media to explore properties for UK homebuyers (2025)
65% of homebuyers in the UK use social media to explore new properties.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Rightmove
Primary
Tier B
https://propertybox.io/blog/social-media-for-estate-agents/ ↗
Source Article
Social Media For Estate Agents: Building Your Plan
Contents
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Social media has become essential for estate agents looking to connect with clients, showcase their property listings, build their brand and win new instructions.
Social media marketing for estate agents isn’t optional. It’s essential. We know the internet is the go-to place to search…
Original Research
Rightmove
· Original study ↗
Methodology
Rightmove survey, cited by PropertyBox blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK homebuyers: 65% share of homebuyers using social media to explore properties. Source: Rightmove (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-homebuyers-social-media-property-discovery
HTML Embed
<blockquote cite="https://lighthousedata.io/data/uk-homebuyers-social-media-property-discovery" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- share of homebuyers using social media to explore properties for UK homebuyers<br><small>Source: Rightmove (2025) · <a href="https://lighthousedata.io/data/uk-homebuyers-social-media-property-discovery" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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