B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
7%
7% -- ecommerce sales yoy growth rate for UK Non-Store Retailing (E-commerce) (Q4 2025)
In the UK, E-commerce (Non-Store Retailing) sales value grew around 7% year-on-year in Q4 2025.
- Reported as an approximate figure ('around +7%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7%
Unit
Percentage
Data Vintage
Q4 2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
ONS (Office for National Statistics)
Primary
Tier A
https://www.bheta.co.uk/news/christmas-and-q4-was-strong-for-household-non-food-and-online-retail ↗
Source Article
Christmas and Q4 was strong for Household, Non
Original Research
ONS (Office for National Statistics)
· Original study ↗
Methodology
ONS Retail Sales year-on-year sales value data; approximate figure ('around +7%')
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK Non-Store Retailing (E-commerce): 7% ecommerce sales yoy growth rate. Source: ONS (Office for National Statistics) (Q4 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-ecommerce-yoy-growth-q4-2025
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<blockquote cite="https://lighthousedata.io/data/uk-ecommerce-yoy-growth-q4-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> -- ecommerce sales yoy growth rate for UK Non-Store Retailing (E-commerce)<br><small>Source: ONS (Office for National Statistics) (Q4 2025) · <a href="https://lighthousedata.io/data/uk-ecommerce-yoy-growth-q4-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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