B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

69%

69% -- share of consumers expecting email valued equally to letter for UK adults (2010-03)

Name: Share Of Consumers Expecting Email Valued Equally To Letter Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-16

2010-03 · n=1,428 · Fasthosts / OpinionMatters

69% of UK adults expect an email to be valued equally to a letter.

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Attribution: Fasthosts / OpinionMatters View source

Lighthouse Research Team

Last verified: 2026-09-16 · How we verify data →

Source verified Evidence graded

Value

69%

Unit

Percentage

Data Vintage

2010-03

Entity

UK adults

Sample Size

1,428

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

65/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Fasthosts / OpinionMatters Primary Tier A

http://www.fasthosts.co.uk/companyinfo/PressReleases/viewer.asp?article=25May2010 ↗

Confidence: 57/100 Vintage: 2010-03 Channel: Common Crawl

Source Article

Press releases

Original Research

Fasthosts / OpinionMatters · Original study ↗

Methodology

Survey of 1428 UK adults by OpinionMatters, March 2010

Methodology documented

Segmentation

Industrymarketing RegionUK RoleAll marketers Channelemail

Cite this stat

Plain Text

UK adults: 69% share of consumers expecting email valued equally to letter. Source: Fasthosts / OpinionMatters (2010-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-consumers-email-equal-to-letter-2010

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<blockquote cite="https://lighthousedata.io/data/uk-consumers-email-equal-to-letter-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- share of consumers expecting email valued equally to letter for UK adults<br><small>Source: Fasthosts / OpinionMatters (2010-03) · <a href="https://lighthousedata.io/data/uk-consumers-email-equal-to-letter-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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